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Gicarnova
Marketing

Social media

Consistent social media without taking hours from your business

We plan, create and publish your social media content with a clear calendar and the help of AI. You keep a professional, consistent presence; we take care of the day-to-day work.

The challenge

Posting consistently is harder than it looks

Social platforms reward regularity, yet running a business rarely leaves time to think up, design and publish content every week. The usual outcome is an account that swings between bursts of activity and months of silence.

  • Posts go out when there is a spare moment, not when they matter.

  • Every post looks different, so the brand is hard to recognise.

  • There is no plan: no clear message and no clear audience.

  • Nobody reviews what works, so the same mistakes keep recurring.

The solution

An editorial system that keeps running while you are busy

We agree with you on what you want to say and to whom, and turn it into a monthly calendar. AI helps us research trends, generate ideas, adapt each piece to each platform and prepare versions in several languages; our team decides, edits and reviews everything before it goes live. You get the speed of technology with the judgement of someone who knows your brand.

What is included

  • Content strategy

    Goals, audience, tone of voice and content themes for every platform where it makes sense to be present.

  • Monthly content calendar

    Every post for the month, organised by date and format, for you to review and approve before anything is published.

  • Post design

    Carousels, images, stories and short videos built on templates designed for your brand.

  • Copy and hashtags

    Copy tailored to each platform, with clear calls to action, in English, Spanish or French.

  • Scheduling and publishing

    Each piece scheduled at the right time on Instagram, Facebook, TikTok, LinkedIn or YouTube.

  • Monthly report

    Which posts performed best, what we learn from them and what we adjust the following month.

Method

How we work

  1. Audit

    We review your profiles, your competitors and your audience to establish a starting point.

  2. Strategy

    We set goals, priority platforms, tone and content themes.

  3. Production

    We prepare the calendar and the month's content, which you approve before publication.

  4. Publishing and refinement

    We publish, analyse the metrics and refine the plan every month.

Applications

Examples by sector

Ideas of what this service can do for different businesses. These are examples, not completed projects.

  • Example

    Restaurants

    A restaurant, for instance, could share the dish of the day, a look behind the scenes in the kitchen and seasonal specials every week, in a recognisable style that encourages bookings.

  • Example

    Estate agencies

    An estate agency could present every new property with a carousel and a short video, alternating them with buying and letting advice that builds trust.

  • Example

    Professional services

    A law firm or an accountancy practice could publish short explanations of regulatory changes on LinkedIn, reinforcing its standing as a point of reference in its field.

Technology

Tools we work with

We choose each tool to suit your case and the systems your team already uses.

  • Meta Business Suite
  • Metricool
  • Canva
  • CapCut
  • Adobe Premiere Pro
  • Midjourney
  • ChatGPT
Questions and answers

Questions about this service

Which social networks do you work with?

Instagram, Facebook, TikTok, LinkedIn and YouTube. You do not need to be everywhere: we recommend the platforms that suit your audience and your sector.

Can I approve the posts before they are published?

Yes. We send you the calendar with every piece before publication, so you can request changes or give your approval.

Is the content written by AI?

AI helps us research, suggest ideas and prepare drafts. A member of our team reviews and refines every caption and image, so that it is accurate and sounds like your brand.

Can you publish in several languages?

Yes. We work in English, Spanish and French, and we adapt each message to each language rather than translating it word for word.

What about the messages that arrive through social media?

If you receive many enquiries through Instagram or WhatsApp, we can connect one of our chatbots to reply instantly and hand over to a person whenever a conversation needs one.

Next step

Shall we discuss your project?

Tell us what you need. We will reply in writing with a tailored, no-obligation proposal.